Investors will want all documentation that a startup has available during due diligence. This could include legal documents, customer and supplier contracts intellectual property information as well as market research and financial performance. A virtual data room is a central place to store, manage and update this vast amount of information. It also allows you to keep an eye on who has access to the information and for how long.

If you are using Sturppy or another software to build your financial model, it is worth including a downloadable version of it in the data room. This lets investors verify your assumptions and claims without having to ask you for them again later.

Investors will want to review your business plan, which contains a roadmap and forecasts of the next three year. This gives investors a clear understanding of how you’ll increase the size and growth of your company.

A summary of your primary financials, including operating expenses, revenue and capital expenditures to date as along with projected future revenues and profits. Investors will get a comprehensive overview of your financials from when you began until today.

You may have already included a slide on the founding team in your pitch deck, and investors are likely to have had a look at LinkedIn profiles. However, a section dedicated to highlighting the background and experiences of each member could help to influence their decision. This is particularly important if you are planning to solicit funds from institutional investors.

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